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Sept. 20, 2022

To Grow or NOT Grow Your Biz with Brenda - Part 1

To Grow or NOT Grow Your Biz with Brenda - Part 1

You may have a main gig or a job, but you always want something ‘on the side’ to diversity your talents, expand your capacity, and bring in the Benjamins $$$$.   

Join our conversation with Brenda Cotto, a serial entrepreneur who is running multiple successful companies simultaneously.   

She worked herself out of a job by engaging with a network marketing company to launching a coaching practice and academy to creating an art studio.   

How does she do it all?   

Delegate, collaborate, and knowing how to hire people that are experts in their field so you (as the Owner!) can focus on aspects of your business that only you can do.   

Those are just some valuable nuggets of success to determining whether to grow or not to grow your business.   

Yeah…she’s kind of a BIG deal!   

Check out Part 1 today.

#TheEntrepreneursTrip #XTC #Podcast #Vodcast #Videocast #Entrepreneurship

Transcript
WEBVTT 1 00:00:00.560 --> 00:00:03.240 There's only twenty four hours in a day, guys, but you know what, 2 00:00:03.439 --> 00:00:06.960 we honestly have twenty four hours and she's a multi multi millionaire, so 3 00:00:06.960 --> 00:00:11.720 so can we. And the real thing that really kind of separates them from 4 00:00:11.759 --> 00:00:14.720 the regular, as say, regular people with a regular twenty four hours, 5 00:00:14.800 --> 00:00:18.760 is that they don't use their time effectively, and that's big. That is 6 00:00:18.760 --> 00:00:22.760 big. We have to learn to delegate. Let people handle what they can 7 00:00:22.800 --> 00:00:26.239 handle and you handle what you can so that you can go to the beach 8 00:00:26.280 --> 00:00:31.719 and still make your money. Welcome to the entrepreneurs trip, Asplin, x 9 00:00:31.879 --> 00:00:43.240 TC AN, Shamanda. I'm Chris. It's an entrepreneur starting or growing your 10 00:00:43.280 --> 00:00:48.280 business. You may have a destination, but the journey getting there and Bettrid. 11 00:00:48.880 --> 00:00:53.840 We want to be your travel companions and inject a JOSEPHTC and speaks for 12 00:00:53.960 --> 00:00:59.479 a real life conversations about navigating the world, entrepreneurship in the U S and 13 00:00:59.679 --> 00:01:07.280 the rebing. Take this trip with us. Pay Trippers, do we have 14 00:01:07.519 --> 00:01:12.159 another exciting episode for You, guys? We have Brenda Cot, a certified 15 00:01:12.280 --> 00:01:17.680 master life and business coach. But listen, we're talking about growing or not 16 00:01:17.879 --> 00:01:19.840 to grow, or to be a serial entrepreneur, not to be a serial 17 00:01:21.000 --> 00:01:23.920 entrepreneur. We got a lot to unpack in this episode. But before we 18 00:01:25.159 --> 00:01:37.000 do what you stipend while you tripping? MM HMM. She'd be practicing like 19 00:01:37.120 --> 00:01:41.719 I thought. I thought I did those perfect intros into the segment she had 20 00:01:41.799 --> 00:01:45.400 me. I was about to be like, Oh, yeah, yeah, 21 00:01:45.400 --> 00:01:49.359 I had to guess on a little colder a time. There's like a little 22 00:01:49.480 --> 00:01:52.680 chill drummer, something you can see, like a little condensation on the glass. 23 00:01:56.000 --> 00:02:00.120 are about to be having a bread for a few so what? What? 24 00:02:00.280 --> 00:02:02.319 What? What are you drinking, Brenda? What do you bring here 25 00:02:02.359 --> 00:02:06.359 today? Today, I'm bringing you know, if you know me, I 26 00:02:06.480 --> 00:02:08.599 love my coffee. So I'm my coffee COP. That says I'm kind of 27 00:02:08.680 --> 00:02:14.439 a big deal. Let's do this. A big deal, a big deal, 28 00:02:14.560 --> 00:02:22.039 girlfriend, kind of kind of. How about you, Silanda? I 29 00:02:22.240 --> 00:02:27.240 have a really nice glass of water. I had my coffee and I had 30 00:02:27.280 --> 00:02:30.280 my libation. It was after twelve o'clock and now I need my drination. 31 00:02:34.439 --> 00:02:39.439 What about you, D O me u? I'm going with some chilled water. 32 00:02:39.759 --> 00:02:46.400 That's where I'M gonna go with for this killed chilled water. Don't bring 33 00:02:46.479 --> 00:02:52.800 me that garbage. So you know. In other words, you were saying 34 00:02:52.800 --> 00:02:55.080 I had to cool out with all the drinking I was doing. So chilling 35 00:02:55.159 --> 00:03:00.560 out already. We have a triple threat, Chris. As usual, I'm 36 00:03:00.599 --> 00:03:05.680 able to keep going with my libations because I still got my Agua here and 37 00:03:06.800 --> 00:03:10.879 in my cafe. So I'm ready to ready to go and regulate as needed 38 00:03:10.919 --> 00:03:13.919 if I need a nupper, if I need a down or if I need 39 00:03:13.960 --> 00:03:16.199 to chill out. You know, I gotta go and I'm I'm feel like 40 00:03:16.319 --> 00:03:22.759 Chris. It's pulling like the illusionist trick, because all his cups always look 41 00:03:22.840 --> 00:03:25.800 the exact same from every episode. I've never seen him finish or drink on 42 00:03:25.879 --> 00:03:30.039 the show. He's that guy that's like, yeah, you know, I 43 00:03:30.120 --> 00:03:38.080 might just drinking chill. It's a marathon, not a spall night. I 44 00:03:38.159 --> 00:03:40.479 saw you did that. I saw you did that. We better start on 45 00:03:40.639 --> 00:03:52.080 packing quick. What's doing? All right, we're gonna unpack this conversation, 46 00:03:52.159 --> 00:03:54.400 but let me just give you a little sneak peek into who Brenda is. 47 00:03:54.479 --> 00:03:58.919 If you don't know who this fabulous woman is, I have had the distinct 48 00:03:58.960 --> 00:04:01.560 pleasure of knowing her over twenty plus years. No, we're not dating ourselves 49 00:04:01.560 --> 00:04:15.319 because we're kindergarten right. But she is a master of empowering women to be 50 00:04:15.479 --> 00:04:20.199 resilient. Don't be jealous, guys, but you can also be present and 51 00:04:20.399 --> 00:04:25.439 she in achieving the life and business of your dreams. With the noble, 52 00:04:25.839 --> 00:04:30.600 full centered strategy, she develops a clear cut plan for achieving success that has 53 00:04:30.680 --> 00:04:35.399 stand the test of time. She's a wife of twenty six years of her 54 00:04:35.480 --> 00:04:44.399 high high school sweetheart and they are so freaking cute together because, Mr Koto, 55 00:04:44.519 --> 00:04:50.160 I'm like, they are so cute and two beautiful daughters and our daughters 56 00:04:50.199 --> 00:04:55.240 went to school together. So it's been a long time we've known each other 57 00:04:55.319 --> 00:05:00.079 and it's just been great to see Brenda, your evolution and your journey me 58 00:05:00.199 --> 00:05:03.759 as a bystander. So we really want to unpack what's going on. You're 59 00:05:03.879 --> 00:05:13.199 currently um running multiple successful companies, and so in the entrepreneurge trip we've been 60 00:05:13.240 --> 00:05:18.279 targeting people who are thinking of starting their business or trying to grow one business, 61 00:05:18.560 --> 00:05:25.560 but you've got multiple. Mhm Ya, what is what is that like? 62 00:05:26.879 --> 00:05:32.560 It's like what you think about. It is fun because you are really 63 00:05:32.600 --> 00:05:36.199 operating in your skills and your gifts. Um, you know, I think 64 00:05:36.279 --> 00:05:41.240 I think one thing is certain as we start unfolding this this topic is to 65 00:05:41.439 --> 00:05:45.399 start with something, one thing, right, get really good at that and 66 00:05:45.519 --> 00:05:47.600 then start to launch off on the other things. You know, you know, 67 00:05:47.680 --> 00:05:53.279 all the great people that we know that are millionaires and multi multimillionaires started 68 00:05:53.319 --> 00:05:56.240 with one thing, but then they launched out in many, many different things. 69 00:05:56.560 --> 00:06:00.160 But yeah, that's just just just to to start talking about this. 70 00:06:00.319 --> 00:06:04.160 Yeah, we, we, I have the coaching, but also the studio 71 00:06:04.279 --> 00:06:09.240 when it comes to art, you know, and also empowerment. So yeah, 72 00:06:09.360 --> 00:06:14.279 just to name a few. MHM. So challis when you let's take 73 00:06:14.399 --> 00:06:16.319 us back when you first first started. You said to start with one what 74 00:06:16.519 --> 00:06:21.680 was that one business that you started with? Awesome question. Oh my goodness. 75 00:06:21.720 --> 00:06:25.560 Well, I was used, I used to work with a doctor Um 76 00:06:25.959 --> 00:06:30.839 back in nineteen and he was horrible. He was just a horrible boss, 77 00:06:31.360 --> 00:06:33.680 right, and I was a manager, I mean I used to work from 78 00:06:33.720 --> 00:06:36.920 a Bisco and then I went and, you know, beared off into this 79 00:06:38.399 --> 00:06:41.879 this medical thing because I love I love doctor, I love that whole thing, 80 00:06:42.439 --> 00:06:46.279 Um, and he was just awful and and right there an opportunity knocked 81 00:06:46.319 --> 00:06:49.360 at my door and I'm pretty sure you guys know a lot of network marketing 82 00:06:49.399 --> 00:06:54.480 companies out there and Um, I started with one of them and I'm telling 83 00:06:54.519 --> 00:06:58.519 you, I quickly came up the ranks. I said, okay, what, 84 00:06:58.720 --> 00:07:01.680 wow, and I started into entrepreneurial you know, whole life. and 85 00:07:01.959 --> 00:07:05.959 Um, this is why I said there's so much opportunities nowadays that if you 86 00:07:06.240 --> 00:07:10.839 really are considering and you might not have the scales or even the training or 87 00:07:10.879 --> 00:07:15.399 even the certification or even the degree, you can start there and because of 88 00:07:15.560 --> 00:07:18.279 mentorship, you can walk yourself out of a job into a business. Now, 89 00:07:18.600 --> 00:07:21.959 it's not for everyone. That started for me Um, quickly. Six 90 00:07:23.040 --> 00:07:26.120 to nine months later, I quit that job. I literally quit the job 91 00:07:26.240 --> 00:07:30.439 and I went full force into my company with my husband and we started to 92 00:07:30.480 --> 00:07:33.759 help people from there. And then everything else becomes what I call a story, 93 00:07:33.800 --> 00:07:38.160 because there's so many things after you start helping people. Oh my good, 94 00:07:38.279 --> 00:07:41.920 that's our joy. Our joy is like to help people become successful, 95 00:07:42.040 --> 00:07:46.160 right and success for so many people look different, but for me it was 96 00:07:46.279 --> 00:07:50.879 like just like focusing on getting those MOMS home, you know, those moms 97 00:07:50.959 --> 00:07:54.680 home because they were tired of being tired. Just like the same thing that 98 00:07:55.040 --> 00:08:00.399 that I was experiencing a horrible boss. It was overworked, underpaid. I 99 00:08:00.519 --> 00:08:03.680 opened the place at close the place and no money to show. So I 100 00:08:03.800 --> 00:08:09.240 started there and everything evolved. So was it a silent quit or was it 101 00:08:09.360 --> 00:08:11.839 like I gave him a two weeks type of quick it was like I was 102 00:08:13.120 --> 00:08:16.560 I was kind, you know. I mean some people just that I worked 103 00:08:16.600 --> 00:08:18.639 with. That was actually I was training a whole bunch of people. They 104 00:08:18.720 --> 00:08:22.439 just quit on the spot. It was so bad, it was so toxic 105 00:08:22.879 --> 00:08:26.800 that environment. Um. But I I gave them the courtesy of two weeks. 106 00:08:26.120 --> 00:08:28.600 Yeah, I said, you know what, I just want to let 107 00:08:28.639 --> 00:08:31.320 you know this is my last day, baby, and I was like what, 108 00:08:33.639 --> 00:08:37.720 yes, so, oh, yes, I can, and I'll give 109 00:08:37.720 --> 00:08:41.600 you a two week notice. Um, at least he could get a train. 110 00:08:41.679 --> 00:08:43.480 Somebody could never get anyone. He got his wife back in the place, 111 00:08:45.039 --> 00:08:46.919 oh my gosh, but it's just, you know, it was just 112 00:08:48.080 --> 00:08:50.159 toxic, that kind of toxic. But yeah, so, no, it 113 00:08:50.320 --> 00:08:54.159 was. It was two weeks for sure, and that's important. I think. 114 00:08:54.279 --> 00:08:58.679 You know, like when you're moving on or going through a transition. 115 00:08:58.840 --> 00:09:03.000 It's interesting because I was watching the Kadashians. Now, listen, I'm working 116 00:09:03.039 --> 00:09:05.759 on my PhD, so I needed to vege out and look at something that 117 00:09:05.919 --> 00:09:11.000 doesn't require any mental capacity. So my my toxic choice was the Kadashians. 118 00:09:11.399 --> 00:09:16.000 But one of the things Chris Um Jenner said in her master class that really 119 00:09:16.120 --> 00:09:20.919 resonated with me. She was like, the same people that you experience going 120 00:09:22.159 --> 00:09:26.240 up, yes, are the same people you might experience coming down. So 121 00:09:26.360 --> 00:09:31.159 you don't want to burn any bridges. Yeah, so that two weeks, 122 00:09:31.720 --> 00:09:35.039 right, even though you know that you hopefully would never have to turn that 123 00:09:35.159 --> 00:09:39.320 path away. Um, go that path again. At least you're not burning 124 00:09:39.360 --> 00:09:43.879 bridges, right, you're giving that person the grace to be able to do 125 00:09:43.000 --> 00:09:48.000 what they need to do. And as entrepreneurs that have small businesses, we 126 00:09:48.080 --> 00:09:50.840 would want the same thing, right. So you're kind of extending the same 127 00:09:50.879 --> 00:09:54.879 thing that you would want if a team member was leaving. So that's that 128 00:09:56.000 --> 00:10:00.360 speaks to your character, which I know. It is just amazing. Thank 129 00:10:00.440 --> 00:10:05.600 you. Yeah, yeah, so when we let's let's just go back one 130 00:10:05.639 --> 00:10:09.480 more time. We when we met, Um, you were in sales, 131 00:10:11.360 --> 00:10:16.720 right, and it was for it wasn't a healthcare field. That's how we 132 00:10:16.879 --> 00:10:22.279 connected, and even back then there was always you were always doing something else. 133 00:10:22.639 --> 00:10:26.240 There was always something else. So you started your your marketing company. 134 00:10:26.279 --> 00:10:31.519 But what propelled you to also do something else? That's so good. Well, 135 00:10:31.559 --> 00:10:33.639 I'm home, let's say. Now I'm free. I have all this 136 00:10:33.799 --> 00:10:37.399 time because you know, when when you build this type of business that I'm 137 00:10:37.440 --> 00:10:41.720 talking about, you have that residual income and your homespital in your fingers, 138 00:10:41.759 --> 00:10:43.240 saying, okay, what am I gonna do now, because you know I 139 00:10:43.279 --> 00:10:48.039 don't I don't get the nine to five. And the same mentor that actually 140 00:10:48.120 --> 00:10:50.480 worked with me in my company actually says, you know, I have an 141 00:10:50.519 --> 00:10:52.240 opportunity for you now. This is not a job, because it isn't. 142 00:10:52.759 --> 00:10:56.919 Is a contractual agreement which you work whenever, however you want. I said 143 00:10:58.039 --> 00:11:01.840 absolutely, bring it on. So that's and that's what the Xerox Corporation, 144 00:11:01.039 --> 00:11:05.320 which, by the way, I'm still a contractor with them, um, 145 00:11:05.720 --> 00:11:09.759 but now they're just like nobody can. I don't mean to say I'm kind 146 00:11:09.799 --> 00:11:13.159 of a big deal, but I think I am right. Like you know, 147 00:11:13.279 --> 00:11:16.840 now I'm like the whole territory manager and I get to do that in 148 00:11:16.919 --> 00:11:20.200 my in my downtime, right and I guess it is a job, but 149 00:11:20.279 --> 00:11:22.399 I do it, you know. You know again, I work with my 150 00:11:22.480 --> 00:11:26.679 schedule very closely because, as you see, there's multiple companies and I have 151 00:11:26.840 --> 00:11:31.879 clients and you know. So this whole part of delegation is big for entrepreneurship. 152 00:11:33.080 --> 00:11:39.120 That's another thing. If you can, you can. Oh, I 153 00:11:39.200 --> 00:11:43.440 didn't want to. I'm not even schooling closer. I can't walk through the 154 00:11:43.559 --> 00:11:50.240 screen. Yeah, you're gonna need to. There's only twenty four hours in 155 00:11:50.279 --> 00:11:52.200 a day, guys, but you know what, have twenty four hours and 156 00:11:52.279 --> 00:11:56.279 she's a multi, multi millionaire, so so can we. And the real 157 00:11:56.440 --> 00:12:01.720 thing that really kind of separates them from the regular, I say regular people 158 00:12:01.720 --> 00:12:05.639 with a regular twenty four hours, is that they don't use their time effectively, 159 00:12:05.720 --> 00:12:09.000 and that's big. That is big. We have to learn to delegate. 160 00:12:09.559 --> 00:12:13.360 Let people handle what they can handle and you handle what you can so 161 00:12:13.519 --> 00:12:15.960 that you can go to the beach and still make your money. You know 162 00:12:15.960 --> 00:12:20.120 what I'm going I'm just saying. So there's parts, honestly, that I 163 00:12:20.279 --> 00:12:24.120 do not touch, and I'm getting way better at that because I'm very much 164 00:12:24.200 --> 00:12:31.000 of a control freak. I mean it's like only me, I can do 165 00:12:31.120 --> 00:12:33.240 this this way. But then again, I you know, know there's somebody 166 00:12:33.679 --> 00:12:39.000 that is well equipped that would love this job or this you know, you 167 00:12:39.080 --> 00:12:43.200 know responsibility, that can do intend times faster and better than we can. 168 00:12:43.440 --> 00:12:48.639 Right. So, and that is where the trust comes. And then again, 169 00:12:48.720 --> 00:12:52.320 how big you want your company will see, you know, it's look 170 00:12:52.399 --> 00:12:54.840 and see your team. Is Your team effective? Do you have a good 171 00:12:54.919 --> 00:12:58.600 team? If not, then we need to like fire them and get people 172 00:12:58.679 --> 00:13:03.559 that are really, really liable. Mm Hmm, you could have kept going 173 00:13:03.799 --> 00:13:09.360 about thirty more. I mean that. You said that. Like you know, 174 00:13:09.399 --> 00:13:13.360 I've been fighting with Landon and I really want to hit this detour because 175 00:13:13.679 --> 00:13:18.080 I want to start talking about it. Delegating versus collaborating. You know, 176 00:13:18.200 --> 00:13:28.720 it's been a while. I'm not letting they go like okay, and, 177 00:13:28.799 --> 00:13:33.039 like you know, it's it's dope, team left, team left. I 178 00:13:33.120 --> 00:13:35.799 see how persons treating US brand now. You see how they do. We 179 00:13:35.879 --> 00:13:41.159 don't. We will collaborate with team right and will delegate the next segment to 180 00:13:41.279 --> 00:13:46.080 Tristan, in which he would facilitate the beautiful way of finding out when to 181 00:13:46.200 --> 00:13:58.120 collaborate or delegate. Let's go. I mean kind of a big deal, 182 00:13:58.240 --> 00:14:01.159 right, Brenda, just kind of big just a little bit, just a 183 00:14:01.200 --> 00:14:07.720 little bit, just to be humble. Just no need to, no need 184 00:14:07.879 --> 00:14:13.039 to. I'm just gonna say you've got to toot your own Horn and business. 185 00:14:13.200 --> 00:14:16.399 You have to right, because sometimes, you know, in in the 186 00:14:16.600 --> 00:14:18.919 night hour, in the dark hour, you're like, Oh, I wonder 187 00:14:18.960 --> 00:14:22.039 if I'm I'm equipped for this, I wonder if I'm smart enough to do 188 00:14:22.200 --> 00:14:26.559 this, and you've got to say to yourself, I am the person for 189 00:14:26.679 --> 00:14:28.519 this job, I am the person for this business. So, if nobody 190 00:14:28.600 --> 00:14:33.200 tells you, get a cop just like me, and let's go to town, 191 00:14:33.320 --> 00:14:35.799 right, because you got it. Honestly, we all do. We 192 00:14:35.919 --> 00:14:39.000 all do. It just takes a little while for us to see the fruits 193 00:14:39.080 --> 00:14:43.080 of it, but boy, yeah. So let's unpack what we what we're 194 00:14:43.120 --> 00:14:48.159 unpacking now. So, Brenda, when do you decide? I went to 195 00:14:48.720 --> 00:14:52.399 telegate or went to collaborate? Okay, this is so good. So we 196 00:14:52.600 --> 00:14:58.480 delegate on these assignments. Really, that are just taking a lot of your 197 00:14:58.559 --> 00:15:03.080 creative time, right. So if you if you're finding yourself, you're not. 198 00:15:03.320 --> 00:15:05.919 You're not a website person. What are you doing doing? A website 199 00:15:05.039 --> 00:15:11.320 delegating? Thank you. Right, yeah, that's like I not struggle with 200 00:15:11.440 --> 00:15:13.639 that. I mean just give it to a professional. Yes, you might 201 00:15:13.720 --> 00:15:18.799 have to. Our guys pay somebody good, because I mean cheap, cheapest, 202 00:15:18.919 --> 00:15:22.480 really expensive. I must call is what you pay for, is what 203 00:15:22.639 --> 00:15:24.000 you get. That's how we call it. What you pay for, what 204 00:15:24.159 --> 00:15:30.080 you get. So there's things that you cannot outsource because you're it, you're 205 00:15:30.159 --> 00:15:35.919 the you're the heartbeat of the company. Collaboration opens doors for other opportunities. 206 00:15:35.000 --> 00:15:39.600 That's really how I see it. Can I collaborate like we're collaborating today? 207 00:15:39.720 --> 00:15:43.440 I may be seeing somewhere in the world that somebody's going to leave my services 208 00:15:43.600 --> 00:15:48.000 right I'm collaborating right now. Nobody can do this part of this business for 209 00:15:48.159 --> 00:15:52.879 me. I have to show up right. But guess what? All the 210 00:15:52.000 --> 00:15:56.639 meetings, all that other stuff can be outsourced. I can have like I 211 00:15:56.720 --> 00:15:58.679 do. I have my office assistant. She she answers the email, she 212 00:16:00.039 --> 00:16:02.360 kind of clears it up and say, okay, this is something that is 213 00:16:02.440 --> 00:16:04.240 important, so I can have more time, you know, dealing with my 214 00:16:04.360 --> 00:16:08.159 clients and with the most important things. That really brings in the revenue. 215 00:16:08.840 --> 00:16:15.159 Everything else we got outsource, collaboration open doors so for more business. Is 216 00:16:15.279 --> 00:16:19.240 it a good uh, you know, partnership, collaborating. You know, 217 00:16:19.360 --> 00:16:23.519 is this person somebody in our in my same frame of work? You know, 218 00:16:23.559 --> 00:16:27.200 are we talking the same language? Um, or so. And sometimes 219 00:16:27.279 --> 00:16:30.799 it might just be good friendship that just like just being around. UH, 220 00:16:30.919 --> 00:16:34.399 they're just benefit from you. But no, we're trying to get paid. 221 00:16:36.440 --> 00:16:41.960 Let me just say I'm trying to get paid. Okay, points people, 222 00:16:42.080 --> 00:16:45.679 but I saw that one of you know, let's let's get the Benjamin's right 223 00:16:45.799 --> 00:16:49.120 now. We're really above that. And yes, we need to also learn 224 00:16:49.600 --> 00:16:55.200 when some things are free, but also when we need to charge. Yes, 225 00:16:55.559 --> 00:16:57.720 yes, okay. So, you know, in a heartbeat, uh, 226 00:16:59.080 --> 00:17:02.559 compiling every thing. That's like. There's there's some things. Guys, 227 00:17:02.639 --> 00:17:04.880 honestly, don't waste your time, for all of the audience that are listening 228 00:17:06.200 --> 00:17:10.759 you doing the work. Get someone as better at the ADIT. It's gonna 229 00:17:10.799 --> 00:17:14.960 get down faster, it's gonna be more Um, it's gonna be more pretty. 230 00:17:15.119 --> 00:17:17.960 Let me just say, Um, you know, these colors like down 231 00:17:18.039 --> 00:17:21.519 island colors. I didn't want to say that, but weird colors. I'm 232 00:17:21.559 --> 00:17:26.119 saying no, let's keep it professional for your brand and for your you know 233 00:17:26.240 --> 00:17:30.519 what you're what you're trying to do. You know? Yeah, this, 234 00:17:30.960 --> 00:17:37.519 I love how you preach it, this quiet yeah, I noticed that she 235 00:17:37.799 --> 00:17:45.319 spoke very highly about when to collaborate, how to collaborate and also how to 236 00:17:45.640 --> 00:17:52.559 delegate. There's something, but you cannot, you can not delegate. You 237 00:17:52.880 --> 00:17:56.799 this is this is you. You've got to do this. This is your 238 00:17:56.960 --> 00:18:00.480 this is your voice, this is your essence, this is who you are. 239 00:18:00.079 --> 00:18:03.640 Um. But then I see, I see it often in coaching, 240 00:18:03.759 --> 00:18:07.920 where there's people you're wasting time and things that are not producing new profits and 241 00:18:08.119 --> 00:18:11.799 things that are like like years are going to pass you by by you trying 242 00:18:11.880 --> 00:18:15.480 to get the perfect program or you, you know, know, just put 243 00:18:15.599 --> 00:18:18.880 something out there. Will will streamline it as we go, like right now, 244 00:18:18.960 --> 00:18:22.440 where we just streamline it, we're gonna get the marketing, we're gonna 245 00:18:22.440 --> 00:18:26.119 get all of that stuff eventually. Um, and then that perfection too, 246 00:18:26.240 --> 00:18:30.200 right, we're trying to get everything perfect, which that's a kiss of death, 247 00:18:30.359 --> 00:18:34.839 to be honest. Thank you. I was funny. Perfection like creativity. 248 00:18:36.319 --> 00:18:47.039 But you know, we'll move on to grab some souvenirs. Alright. 249 00:18:48.319 --> 00:18:52.200 Wow, Brenda dropped a lot of really good information on this episode. So 250 00:18:52.400 --> 00:18:56.359 let's just do a couple of souvenirs. The first one is don't waste times 251 00:18:56.400 --> 00:19:00.759 on things that somebody else can do better. Right, have those individuals do 252 00:19:00.880 --> 00:19:03.680 it so that it freeze you walk to focus on the things that only you 253 00:19:03.799 --> 00:19:15.240 can do. Really, Chris, you're on this side of the screen that 254 00:19:17.440 --> 00:19:22.279 I'm signing the task, as opposed to collaborating on the task. Fending like 255 00:19:22.400 --> 00:19:26.559 you're staying on the lower half of the screen. Right, you gotta know 256 00:19:26.759 --> 00:19:33.000 when to delegate right, how to delegate and who to delegate to be able 257 00:19:33.039 --> 00:19:36.119 to get the output and what it is like hoping. So, yes, 258 00:19:37.279 --> 00:19:44.759 yes, Chris, I can see that. That is delegation right, knowing 259 00:19:44.839 --> 00:19:48.640 who to collaborate with, how to collaborate, what projects you're going to collaborate. 260 00:19:48.759 --> 00:19:52.000 Why are you collaborating? It's really to increase the capacity, and I 261 00:19:52.079 --> 00:19:56.480 think basically what Brenda has affirmed in her conversation is that both of us are 262 00:19:56.559 --> 00:20:02.400 right. Tristan by Far Afar, and at no point in time and at 263 00:20:02.480 --> 00:20:06.799 no point in time I want anybody to ever believe that I was saying she 264 00:20:06.960 --> 00:20:10.559 lana was wrong, or Shelana ever said that I was wrong. We never 265 00:20:10.680 --> 00:20:14.720 said that we might argue, might agree to disagree, but that was definitely 266 00:20:14.799 --> 00:20:21.359 one of the things where I felt we both wholeheartedly supported each other despite the 267 00:20:21.400 --> 00:20:23.759 little difference in our views, because you you do have to know when to 268 00:20:23.880 --> 00:20:32.000 delegate and when to slight difference, but you gotta know like they seem tot 269 00:20:32.079 --> 00:20:36.000 in hand, but knowing when to do both is very, very, very 270 00:20:36.079 --> 00:20:44.119 important. So, I mean you're right. Make Sis. So are you 271 00:20:45.079 --> 00:20:55.119 the other Suvenair? Is that start something, start that one thing, right. 272 00:20:55.200 --> 00:20:59.599 You started with one business. Now you have multiple. But because you 273 00:20:59.680 --> 00:21:03.000 were affective in delegating, you're effective in staying focused. You're effective in marketing 274 00:21:03.079 --> 00:21:07.720 and really getting your audience. You were able to refine that one thing while 275 00:21:07.799 --> 00:21:15.440 also expanding to other companies. Right. Correct. Do you want to anything? 276 00:21:15.839 --> 00:21:19.039 Yeah, I would just like to say that, if you're focused right, 277 00:21:19.160 --> 00:21:25.440 so many of us were chasing so many different I call it the Shiny 278 00:21:25.559 --> 00:21:29.400 Object Syndrome, where it's like where's the shiny thing? Oh, and this 279 00:21:29.599 --> 00:21:33.519 and that, but we'd never master one thing to then really be like confident 280 00:21:33.759 --> 00:21:37.480 in that one thing, right, and then that thing, because this is 281 00:21:37.519 --> 00:21:41.519 the thing. People are afraid to start and stay at one thing. Listen, 282 00:21:41.599 --> 00:21:44.480 guys, we're no true, we're not trees. We can pick up 283 00:21:44.519 --> 00:21:48.599 and move on to something else, right. So it's so important to to 284 00:21:48.759 --> 00:21:52.119 say, okay, I'm great at speaking. If it's speaking, if it's 285 00:21:52.200 --> 00:21:56.960 maybe writing, I don't know, whatever you're really good at. Start there 286 00:21:56.039 --> 00:22:00.319 and that's my that's really my my my is my goal to it's like, 287 00:22:00.440 --> 00:22:03.559 what are you good at? What is it people? What are people looking 288 00:22:03.640 --> 00:22:07.079 for you for? You know what, what problems you're answering? What people 289 00:22:07.119 --> 00:22:10.480 are calling you? And Listen, what about this? Maybe Bacon? My 290 00:22:10.599 --> 00:22:12.880 daughter have a bakery. So why? Because she's only fifteen now. She 291 00:22:12.920 --> 00:22:17.519 started when she was twelve, kidding me, and I saw it. I 292 00:22:17.599 --> 00:22:19.559 saw a girl, you're good, and she said you think mom? I 293 00:22:19.599 --> 00:22:22.920 said, of course you're good. Let's try. Let's try with one cake, 294 00:22:23.359 --> 00:22:26.799 let's put it out there and see. And now she's doing weddings, 295 00:22:27.079 --> 00:22:33.759 fifteen, fifteen right, and I know that's not where she's gonna stay because 296 00:22:33.759 --> 00:22:36.880 her she already boys. I want to do other things. Perfect you can 297 00:22:37.079 --> 00:22:41.160 change any time to feel it's time to change. seriously. M Hm. 298 00:22:42.680 --> 00:22:48.160 So my trees? Yeah, we're not trees. So we're gonna move on 299 00:22:48.039 --> 00:23:02.559 taking you. Yeah, you saw, collaborated on that one. Delegate. 300 00:23:07.480 --> 00:23:11.440 We have to bring Brenda back. I'm loving her all right. Continuing with 301 00:23:11.559 --> 00:23:17.359 the too quote trend here. Um, the first one I have here kind 302 00:23:17.400 --> 00:23:21.279 of the sum up this episode is Um, and this based off with Brenda. 303 00:23:21.319 --> 00:23:23.240 Brenda was saying about you know, just you have to have the competence 304 00:23:23.279 --> 00:23:26.279 to go out and do it. So this one is from J M Barry, 305 00:23:26.519 --> 00:23:30.759 and you said the moment you doubt whether you can fly, you cease 306 00:23:30.079 --> 00:23:36.200 forever to be able to do it. So don't doubt your ability to do 307 00:23:36.359 --> 00:23:38.839 it. Get out there and get it done. Um. And then this 308 00:23:40.000 --> 00:23:42.720 one is from Jessica Jack Lee. I believe this actually might be a recycled 309 00:23:42.799 --> 00:23:47.480 quote that I've used on another episode, but it works here. Is deciding 310 00:23:47.559 --> 00:23:51.920 what not to do is as important as deciding what to do, and that's 311 00:23:52.000 --> 00:23:59.279 talking about our conversation about delegation, Um, and collaboration. But Um, 312 00:23:59.559 --> 00:24:03.920 Brenda, mean very interesting of what you've done here, and I mean, 313 00:24:03.960 --> 00:24:07.119 I think the big thing for me, because I can honestly Um, you 314 00:24:07.160 --> 00:24:11.079 know, admittedly get very distracted by the shiny bright things, but I think 315 00:24:11.119 --> 00:24:14.799 the big thing that I took away, Um, from this conversation is you 316 00:24:14.880 --> 00:24:17.680 know that you really have to build that one thing and become really good at 317 00:24:17.720 --> 00:24:22.000 it first, make that successful, before you start branching off. Um. 318 00:24:22.559 --> 00:24:25.160 So why don't you, uh, if you don't mind, tell us a 319 00:24:25.200 --> 00:24:29.359 little bit about, you know, what the businesses are that you do and 320 00:24:29.440 --> 00:24:33.640 kind of how that journeys evolved into branching off into other things. So what, 321 00:24:33.799 --> 00:24:37.400 like what is Um, uh, yeah, kind of what spend your 322 00:24:37.680 --> 00:24:41.559 your journey in that in that room. Beautiful. Yeah, Um, I 323 00:24:41.640 --> 00:24:44.920 love your quotes. By the way, let me just say that competence breeds 324 00:24:45.039 --> 00:24:51.079 confidence. Right when we start something right, you start to see yourself, 325 00:24:51.960 --> 00:24:56.519 Dang, I didn't die, good, awesome, and you start to that 326 00:24:56.720 --> 00:25:00.680 is my goal to statement. You know, when you feel the fair, 327 00:25:00.559 --> 00:25:04.200 that's a good indication. This is something you need to be doing right, 328 00:25:04.359 --> 00:25:08.319 because things that are comfortable, you don't feel it. So you do it 329 00:25:08.480 --> 00:25:11.799 and you start to look back and say, wow, Dang, I didn't 330 00:25:11.839 --> 00:25:14.160 die, this is great. Let me try let me try it again, 331 00:25:14.200 --> 00:25:18.519 and your confidence goes up. For me, the journey was that I started, 332 00:25:18.640 --> 00:25:19.440 I said, Dang, I did good. You know, it's like 333 00:25:19.559 --> 00:25:23.079 wow, I opened my mouth, people bought I opened my mouth. I 334 00:25:23.240 --> 00:25:27.759 I developed a set of skills. Um, with my personal life, you 335 00:25:27.799 --> 00:25:32.000 know, where I wanted to free women the same way I freed myself when 336 00:25:32.039 --> 00:25:33.240 it comes to the nine to five. You know how many people want to 337 00:25:33.359 --> 00:25:37.519 release and let go of that nine to five? They want to be in 338 00:25:37.599 --> 00:25:40.799 that creative zone. Right. So when I did that, then I started 339 00:25:40.839 --> 00:25:44.200 to do, like I said, contracting with the Xerox Corporations. Still do 340 00:25:44.319 --> 00:25:48.039 up to today on my time. Um, doing that just like that's easy, 341 00:25:48.160 --> 00:25:49.200 guys, that's just like I could do that in my sleep. Right. 342 00:25:49.400 --> 00:25:52.119 That wasn't challenging. So I needed more challenge. I needed something, 343 00:25:52.240 --> 00:25:55.759 I needed something stimulating. Come on, guys, yeah, I don't know 344 00:25:55.759 --> 00:25:57.480 about two. Sometimes it's like you're like, okay, this is great, 345 00:25:57.559 --> 00:26:00.920 but I'm not. I'm not stimulating it about. I'm not feeling like what's 346 00:26:00.960 --> 00:26:04.200 going on? And then I started to get calls. It's like, Brenda, 347 00:26:04.400 --> 00:26:07.720 teach me how you did that, Brenda, how did you? How 348 00:26:07.799 --> 00:26:11.680 do you do this? How do you use and this is my program my 349 00:26:11.720 --> 00:26:14.920 program is the eight parts of life, the wheel of life, where I 350 00:26:15.000 --> 00:26:18.119 talk about your significant other. You're you're you're fun and listen, we have 351 00:26:18.240 --> 00:26:22.119 to have fun as well. It's not all about work, right, personal 352 00:26:22.279 --> 00:26:25.759 growth, and I'm looking at my wheel here, your health, your home 353 00:26:25.920 --> 00:26:29.799 environment, your money, your career. So they saw that and, and 354 00:26:29.920 --> 00:26:33.480 I love to say I'll never tell my people to do something I've never done 355 00:26:33.720 --> 00:26:41.799 or or I'm willing to do right. So if I've done it right, 356 00:26:41.880 --> 00:26:44.279 if I've done it, I'm gonna show you, because I have a how 357 00:26:44.279 --> 00:26:47.759 would call a trajectory. I have the blueprint and that's what I do. 358 00:26:47.839 --> 00:26:49.599 I do the blueprint from there. So what happens? I said, you 359 00:26:49.680 --> 00:26:53.400 know what, I started coaching. People started painting for coaching and Um, 360 00:26:53.480 --> 00:26:56.480 and they got some incredible results. I've got people that have reading books, 361 00:26:56.519 --> 00:27:00.119 they are doing seminars. I mean, if you, if you, I'm 362 00:27:00.160 --> 00:27:03.240 so proud of my clients because, you know what, they came out that 363 00:27:03.359 --> 00:27:06.319 comfort zone. They said, you know what, Branda, you're right, 364 00:27:06.480 --> 00:27:07.799 I need to come out of the Comfort Zuse. That's one of the things 365 00:27:07.880 --> 00:27:12.640 I see the most. The comfort zone is not comfortable. M That Conference 366 00:27:12.960 --> 00:27:18.680 Comfort, Commas death. It's not because we're going without. We're going without 367 00:27:18.720 --> 00:27:22.160 with so much talent, with so much potential. I find that that is 368 00:27:22.279 --> 00:27:26.079 one of the most scariest things to die with so much potential, insight, 369 00:27:26.359 --> 00:27:30.640 untapped, untapped. So I pulled that out. I said, what are 370 00:27:30.680 --> 00:27:32.839 you good at? Let's pull this out. Yes, you might have your 371 00:27:32.920 --> 00:27:34.799 nine to five and and then I started coaching. And then I said, 372 00:27:34.799 --> 00:27:37.519 you know what people are saying. Are you certified? Dude? Can't you 373 00:27:37.599 --> 00:27:41.920 see my results? Do I need to be certified? You know right. 374 00:27:41.559 --> 00:27:44.400 Well, do you know what? Just to show a paper? I want 375 00:27:44.440 --> 00:27:47.359 to get the certification. I would even say that don't you don't need a 376 00:27:47.440 --> 00:27:51.680 certification if you've got results for it. I've got twenty six years and an 377 00:27:51.720 --> 00:27:55.559 awesome marriage. Yes, I can talk about marriage. I can't talk about 378 00:27:55.599 --> 00:28:00.319 marriage right and the good, about and the ugly and that distilling and dooring 379 00:28:00.400 --> 00:28:03.559 thing. You still gotta forgive, you gotta still it's a relationship. Things 380 00:28:03.680 --> 00:28:07.880 work right and Um, so that's my journey. We've gone from here, 381 00:28:07.960 --> 00:28:11.720 got a certification from here. I've done master classes, one on one, 382 00:28:11.839 --> 00:28:15.240 I mean doing conferences. are talking in front of thousands of people. Um, 383 00:28:15.440 --> 00:28:18.039 you know. And just I just love to inspire, motivate. I 384 00:28:18.079 --> 00:28:22.599 mean just I want you, when you live here today, whenever you're hearing 385 00:28:22.720 --> 00:28:25.440 this that you said, you know what, I'm gonna go start that business. 386 00:28:25.519 --> 00:28:29.200 I'm going to start it because I can do it. Yeah, I 387 00:28:29.319 --> 00:28:40.279 love it. Yes, so there is more. So it's week because we 388 00:28:40.640 --> 00:28:44.599 we're gonna stay with Miss Brenda and hear more about her journey and what she's 389 00:28:44.680 --> 00:28:48.519 doing. And that was just the advertisers to come back next week for the 390 00:28:48.720 --> 00:28:52.920 main course. All right, tripper, you take care. See your next 391 00:28:52.960 --> 00:29:00.279 week. Trippers, thank you for taking this trip with we hope you had 392 00:29:00.319 --> 00:29:06.119 a great time. Join US every Tuesday for another bills of text TNC, 393 00:29:06.839 --> 00:29:11.519 and don't forget to like, to share and subscribe. Be Sure to follow 394 00:29:11.599 --> 00:29:17.519 us on Facebook, instagram and visit us at the entrepreneurs trip dot Com for 395 00:29:17.680 --> 00:29:21.559 more entrepreneurship texts and trips. See you next time.